In case you missed it... Annotations Editor to be retired May 2
Originally shared by Peggy K
The YouTube Annotations editor is being retired
Effective starting May 2, you’ll no longer be able to add new or edit existing annotations, only delete them. Existing annotations will continue to show when using a desktop computer.
Instead you can use Cards and End Screens, which are viewable on mobile too.
Why is YouTube making this change?
tl;dr many viewers don't like Annotations and many viewers don't even see Annotations
* 60% of YouTube watch time is on mobile devices, which means that most viewers can't even see Annotations
* End Screens and Cards generate seven times more clicks across YouTube than annotations
* Users close 12 Annotations on average, before they clock one
* End Screens and Cards are easier to create
Learn more on the YouTube Creators blog:
https://youtube-creators.googleblog.com/2017/03/keep-fans-engaged-with-cards-end.html
Cards cards, everyone should use cards! (Thanks for sharing Andrew Hatchett!)
ReplyDeleteI'm going to miss annotations.
ReplyDeleteCraig Long do you use them a lot? My stats show well over half of my video views come from mobile devices, where Annotations aren't even visible, so I never used them in the first place.
ReplyDeletePeggy K The majority of my views are still desktop from what I can determine from analytics but there are a lot of mobile views also.
ReplyDeleteI like the speech bubbles. It's like comic strips. But I will use other software to do that from now on. I only add them occasionally so they are not essential to the video. So they can be removed from my existing videos without problems.