Sure to be of interest to members!

Sure to be of interest to members!

Originally shared by Jess + Scott + You

When we think of SEO and SEM and all the optimization knowledge necessary to stake our claim in the vast internet universe, we can’t forget the people that will be watching the video. When using Youtube each little detail of setting up a channel and each video is additive.

Sheryl Loch  not only gets the additive value of each little step, her work creating videos and managing Youtube channels allowed her to discover trends in what people will watch...or not.

And, Debi Davis is a true digital strategist. Her insight in ways to use video across different channels in multiple ways to reinforce marketing messages leveraging your time (and your audience’s time).

Our very own Scott Scowcroft  purposes video for business to leverage their message by adding another layer to connecting with people - through video. 

Combining the knowledge of these two individuals, Jessica Dewell  has a big job to do - keep us on track. On track for what? Focused on how the interplay of message, actual video, and additive optimization to create a foundation to build an effective video platform that stands strong on its own and supports an overall communication strategy.

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Hosts Video,optimization, message for max value.@jess_dewell& #ScottScowcroft chat w @SherylLoch @DebDrive 2-10-15 @ 715pPT http://ow.ly/IHrFy #JSY

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